Relationship Marketing
Sell you, not your product….
Did you know that in sales, you’re not selling a product you’re selling you? Statistics say that 85% of people think salespeople are arrogant and that’s across all industries.
First and foremost, we need to remember that selling is not about the salesperson; it’s about the needs of the prospect…PERIOD! Take yourself out of the equation. Lead with humble kindness, showing that you are genuinely interested in the other person.
Doing this will sell: who you are and; what you do
Leading to more success in sales. Sales, believe it or not, has nothing to do with your product. The difference between the product you sell and what you sell is like this: Alla Bardov was a door to door saleswoman; her product was vacuums. She didn’t sell vacuums she sold “a clean home.”
Her job was to make sure the homeowner loved and felt how clean their home would be, not how much they’d like the vacuum. Big difference, right? Today’s newsletter features Alla Bardov: The top sales rep for new customer acquisition in Neora formerly known as Nerium International
A philanthropist in the Nancy Lieberman Charities with her work and passion for changing the lives of young people Join Alla in this mind-blowing interview where she teaches us how to sell ourselves and what we do first, for increased sales success.
The right way to network
Networking the right way will not only develop friendships but will also make you money … Imagine that!
When networking, forgetting about the importance of connection can make it challenging to make a sale. Your marketing should lead with the principles of relationships, serving & reciprocating.
Look, when you build connections first, the selling and making money comes more easily; otherwise, networking can be frustrating, overwhelming, and hard.
Let me introduce Rob Thomas, the:
Founder of ‘Networking In Diners’
Author of ‘Who Do You Need To Meet’
Rob is not only a master at networking; he’s also the master at making money while networking effectively.
Join this great conversation with Rob Thomas to learn how to network effectively by developing friendships that will continue moving your business forward by making you money.
Dr. Ivan Misner – Founder BNI
Generate 100 referrals a quarter from word of mouth advertising!
Generate 100 referrals a quarter from word of mouth advertising!
Word of mouth advertising is the best kind of advertising, and not because it’s free!
Word of mouth advertising is the best type of advertising because it comes from a customer who knows, likes and trusts you. Plus the fact that it’s free is a great perk!
Ask yourself this question; Do I want to generate 100 new referrals, every quarter, by word of mouth advertising?
Of course!
Would you also agree that there is no better way to learn than to hear it from a source that has and does generate 100 new referrals a quarter?
Below is a short interview where Danielle Ratliff will share her relationship marketing secrets, that has generated 100 referrals a quarter from word of mouth advertising.
https://www.appreciationpal.com/massage-therapist-edition#!195